18 secrets you do not know about IKEA, revealed by its employees

© Pixabay  IKEA
Talk of IKEA is synonymous with success.The imperioe lowcost furniture, created by Ingvar Kamprad in 1943, has managed to gain a foothold in most homes around the world.

Perhaps one of the secrets of his success are those endless corridors that make you go once you're there, their delicious meatballs or affordable.

In any case, the truth is that it is a success.Despite all this, as in all businesses,  one of the keys to its success are its employees.

In fact, are the employees themselves who have revealed to us some of the secrets and curiosities of IKEA.

Want to know what?

1. The "endless road" has a name

It is no secret that  IKEA makes us go every one of the aisles  of the store is to "piquemos" and buy as many things as possible. What you may not know is that this tour has an official name: "natural Long Way".

According to an article in  the New Yorker  in 2011, the fact is that this tour has to have a  turn every 15 meters  so that customers do not get bored.

2. There are shortcuts

You do not need to go through textiles, and the bathroom area, or furniture for the living room?Use a shortcut. There are several all shops and any dependents will stop you in your goal unless you put "employees only".

Yes, they are not particularly well marked, so you have to look out in the corners of its halls if you want to shorten your stay in the store.

3. Do not get used to these shortcuts

According to an IKEA employee who worked at one of its stores for more than 10 years shortcuts on tours they change continuously.

The reason? The same as the first:  get us to buy more . If customers know where these shortcuts are, in the end they get used to them and never perform long way.

4. The walls move

No, IKEA does not have any evil spirit that makes moving walls. By this we mean that, for practical reasons, the store shelves can change places.

This is done so that employees have direct path away late in the day, and more productive in collecting. In addition, this allows them to change the decor and more easily shortcuts.

5. People buy exhibition rooms

Sometimes there are customers buy the exhibition room as it is in the store. If this is your case, just tell the manager and he will help you identify each item.

6. The "Open your wallet"

Surely you know that place of IKEA which is full of practical and small things (vases, slippers, lint rollers, etc). Well, these areas, internally known as "Open the wallet"  (Open your purse, in Spanish).

The idea of these sections is that those who arenot going to buy anything, biting when you see these items. It is what is called "impulse sales" and all companies do.  Or is it you have not seen these keychains, lipstick, scarves, socks on the counter of a shop when going to pay?

7. Bulla Bulla

Another selling strategy using IKEA is "Bulla Bulla". By this they mean to put small things in a tank / drawer / big bag.

Actually these small items have the same price as elsewhere in the store, but when he saw them huddled in a heap, unconsciously, we believe they are below their original price. The trick is that the container / bag / bucket where they are is always packed.

8. Yes, you can lend a little nap at IKEA

Exhibition furniture are there for touches, you feel ... and even throw you a little nap. It is assumed that you can lie on beds or chairs to try, but if employees see that you got there two or three hours, we kindly ask you to get up. "We see it as a problem. This may involving a little extra effort from our staff, but will also give us more money if it goes well, "says Josefin Thorell, IKEA spokesman, told The Wall Street Journal.

In fact,  in China it is common to find one or two people taking a nap on a sofa, chair or bed.

9. Even so, we recommend to avoid the "temptation"

According to Jena, an employee at IKEA Texas, pillows exposure beds are changed once a month, but  covers and other textiles are only changed if dirty.

So can be months between a change and another.Therefore probably you do not want to lie in one of them ... let alone take a nap.

10. Do not unpack items

Generally, IKEA customers tend to touch and open everything. In fact, in stores have unpacked items so you can see how it would be their original form.

However,  there are many who are engaged in open  packaging  products ... although prohibited. In fact, if you are an open package, they have orders to withdraw.

11. They are taught to not offer help

IKEA employees have express instructions to offer help only when asked for an item.

IKEA books are usually employees

Surely you've noticed that all  libraries are full of books exhibition.  Well, these works are usually the employees of IKEA, and ask them to have some tapas of a certain color. Yes, it is forbidden to bring a pornographic, erotic or conflicting title.

13. The best - selling furniture is .. .

Billy library and the LACK table.

14. The serial numbers speak volumes

IKEA series Losnúmeros reveal much more than it may seem. "When I worked there, the last two numbers of the serial code identifying the color of the item. So if it ended at 40, meant that the product was blue. If ended 41 was light blue, and 42 was dark blue," he explains Robertson, former employee of the company.

In addition, the shelves often have names mathematicians, while bath things relate to lakes or rivers.

15. There is a protocol "for couples" who go to IKEA

"If you want to test your relationship, go to IKEA and buy something. I imagine that couples just nerves with so many furniture and things, and at the end there are many who just discussing," Jana says, an employee of the company.

Janice Simonsen, IKEA design spokeswoman for the US, told The Wall Street Journal who spent 5 years as a consultant for furniture and had to create a list of guidelines to follow for couples who would buy at the store.

16. speak in code

When you hear any  employee IKEA  say "Code 22" refers to need help in the checkout line. Therefore, anyone who is trained to do so, you must go to thefront to help. If a child is lost inside the store (which happens a lot) identify it as "Code 99" and put all employees on alert. "There are hundreds of closets and hiding places where a small can hide. So if you do not want to be seen, is likely to cost us find him, " he explains.

17. Pinterest, his great ally sales

IKEA employees have to be current on Pinterest, because if a photo is viral can be a big increase in sales of the company.

18. They have very good Christmas gifts

IKEA is known for having great benefits for their employees, ranging  from electronic devices to airline tickets, to bikes or additional days off.